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Quadrocopter fleet stuns Londoners with giant hovering Star Trek logo (video)

As reported on Engadget.

By Jamie Rigg

Quadrocopter fleet stuns Londoners with giant hovering 'Star Trek' logo (video)

Before quadrocopters become Skynet’s roaming recon fleet, they’ll begrudginglyentertain us, and in a recent promotional enterprise, a swarm braved the London “spring” to remind us of the imminent launch of Star Trek: Into Darkness. Over the weekend, drone masters Ars Electronica Futurelab sent a party of 30 LED-tagged AscTec Hummingbirds halfway to Hoth, and used the relative darkness ofEarth Hour to set an approximately 300-foot high Star Trek logo twinkling over Tower Bridge. A video of the event can be found below, complete with epic music and movie cut-scenes sure to send even the most Vulcan of trekkers to sickbay with hysteria. If anyone behind the promotion is reading — please, whatever you do, just don’t give them phasers.