Payment Innovation Is Not Enough For Retail
As reported on TechCrunch. by Dax Dasilva nnounces Its Cross-Platform Marketing Cloud Editor’s note: Dax Dasilva is founder and CEO of retail management company LightSpeed.Once a key differentiator, mobile payments are fast becoming a commodity and are widely used by retailers. Yankee Group found that 61 percent of large merchants already use a mobile checkout or plan to in 2014. We are seeing the major payments players recognize this, realizing that they can’t bank on razor-thin profit margins from…