Arthur Frommer takes brand back from Google, will keep guidebooks going
As reported on Engadget. By Richard Lawler The tale of Google and Frommer’s famed travel guides has taken another twist this evening. Associated Press writer Beth Harpaz reports Arthur Frommer confirmed over the phone that he has retaken control of the brand from Google, and plans to continue publishing them in e-book and print formats, as well as maintaining the Frommers.com website. This comes after Google acquired the brand from publisher Wiley in 2012, followed by Skift.com’s revelation last month that it apparently intended…