Blue state: Microsoft’s tricky strategy to strike back against Apple and Google
As reported on The Verge. By Tom Warren Can Redmond rethink 30 years of corporate culture to pull this off? As it has countless times in the last decade, Microsoft once again finds itself at a crossroads. Over the course of thirty-plus years, Microsoft rose to global dominance on the back of the desktop computer. But in the last decade, PC sales have been slowing as mobile devices become the next paradigm in personal computing. This…