Category: Apple

Apple OS

OS X Yosemite preview: the Mac gets a major makeover

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As reported on Engadget. BY DANA WOLLMAN  The last time Apple released a new version of OS X, we came away feeling a little… underwhelmed. Don’t get us wrong: We’ll never say no to a free software upgrade. But despite a handful of new apps and features, last year’s Mavericks release still felt like the same old OS X. You can’t say that about Yosemite, though. The company’s next-gen operating system ushers in the Mac’s biggest makeover in years, with a…

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Apple Culture

Apple’s New iPhone Pitch To Parents

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As reported on TechCrunch. by Matthew Panzarino In my line of work  I’m often called on to think critically about the usability of both hardware and software, especially smartphones. One of my big touchstones, and one that’s ignored by a surprising amount of designers — is that stuff doesn’t exist in a vacuum. If your goal is to have thousands, or millions, of people use your thing then you’ve got to consider how it works when…

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Apple OS

Apple video gives a close look at OS X Yosemite’s new style

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As reported on The Verge. By Jacob Kastrenakes Apple unveiled a redesigned version of OS X last week, and today it’s releasing a video that gives the closest look you can get at it — at least, without being a developer. The video gives a close up view of the new icons, font, and buttons, and traces across pretty much everything big that’s changing in OS X Yosemite. The video was actually run during Apple’s Worldwide Developers Conference to…

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Apple Mobile OS

Hidden iOS 8 split-screen multitasking demoed on video

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As reported on The Verge. By Jacob Kastrenakes The iPad has only ever been able to show one app on-screen at a time, but that might change in the future. In a beta version of iOS 8, developer Steve Troughton-Smith has discovered that the operating system supports resizing apps so that a single app might only take up three-quarters, one-half, or one-quarter of the screen. In a video, Troughton-Smith shows exactly how it works right now inside of Apple’s desktop…

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Apple Business Retail Sales

Apple’s MacBook Air is now $100 cheaper and has a slightly faster processor

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As reported on Engadget. BY SEAN BUCKLEY Been waiting for a MacBook Air refresh? Breathe easy, friend, because one has arrived — well, sort of. Cupertino has quietly updated its online store with a familiar looking ultraportable, matching last year’s model almost spec for spec: 4GB of RAM, 128 or 256GB of flash storage, a 1,440 x 900 resolution display, Intel HD 5000 graphics and a slim wedge frame with all the trimmings — Thunderbolt and USB 3.0 ports…

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Apple Application

iOS App OptimizeMe Encourages You To Make The Most Of Your Day

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As reported on TechCrunch. by Catherine Shu Every Fitness App d Wearable Should Have A Mood Tracker I have so many pastimes that I like to say that my hobby is hobbies. I knit, scrapbook, build miniature dioramas, go on long walks, and take many cat photos that I then spend hours editing in VSCO. Unfortunately, I often let my craft supplies sit idle for weeks while I spend hours surfing the web and adding to my 97 Pinterest boards.…

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Apple Business

Tim Cook says Apple is ‘closer than it’s ever been’ to new product category

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As reported on The Verge. By Jacob Kastrenakes Apple is “closer than it’s ever been” to entering into a new product category, company CEO Tim Cook tells The Wall Street Journal. Apple has been regularly promising to enter into a new product category for some time now, with Cook perennially reiterating that it would happen this year. Now, in a conversation with the Journal, he continues to lay out familiar reasons for the time-consuming development process — “you want to…

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Apple Culture Engineering Environmental

New Apple Campus 2 Video Shows Eco-Friendly Aspects Of The “Mother Ship”

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As reported on TechCrunch. by John Biggs The company will supply 1,000 shared bicycles at the new HQ and will use 30% less energy than the typical office building. It will also include solar and other renewable energy sources. Built in the “fruit bowl of America,” the new 2.8-million-square-foot space will house 13,000 engineers and be finished in 2016. Below are some more shots of the amazing new space.  

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Apple Environmental

Apple extends free recycling to all used products – and you might get a gift card

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As reported on Engadget. BY MAT SMITH Reiterating what the Apple CEO said at last month’s shareholder meeting, Tim Cook still wants to “leave the world better than we found it”, and nows he’s trying harder to deliver on that. Starting today, all of the company’s stores will accept any Apple product for recycling at no charge. Better still, if it looks resalable, the company will offer some store credit (read Apple gift card) to sweeten…

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Apple Application

12 million people are already using Office for iPad

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As reported on Engadget. BY TIMOTHY J. SEPPALA Microsoft’s version of Office for iPad has apparently been a rousing success. So much so, that the company’s taken to Twitter to boast that the productivity suite has topped 12 million downloads. In a week. As the Seattle Times points out, though, Redmond hasn’t said how many Office 365 subscriptions (which are required to create and edit documents) have been sold alongside the free, document-view-only downloads. We reached out to Microsoft for clarification, and, well, weren’t given much. A spokesperson told us…

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